An experiential keynote. The audience lives the lesson.
Johnny Wu's keynote is built around moments the whole room goes through together, so every principle is something people experienced, not something they were told.
You'll be surprised how fast you get a call.
An experiential keynote replaces the slide deck with an experience. Instead of hearing about attention, the audience has its attention steered and then sees how it happened. Instead of being told that small choices matter, they watch a free choice turn out to have been shaped from the first second. A principle that happens to you is one you do not forget.
Johnny Wu, a mentalist and TEDx speaker, designs The Power of Micro Moments this way on purpose. At The Broadmoor an entire sales conference stretched out their arms in unison as part of a demonstration. At Google HQ, 700 executives watched their Chief Business Officer join him on stage. The participation is the content.
What makes a keynote experiential
Three things. First, the whole room participates, not just one volunteer, so nobody is a spectator. Second, each experience lands at the moment the argument needs it, so the takeaway is attached to a memory. Third, the debrief connects it to the job: what just happened to your attention, and where does the same thing happen in your week?
That structure is why experiential keynotes get referenced long after the event. People retell what they felt, and the lesson rides along.
Where an experiential keynote fits
Sales kickoffs that need energy and a message that sticks for the whole year. Leadership offsites that need a shared reference point. Company all-hands where half the room is remote. Conferences that want the session people talk about at dinner. Awards nights and galas that need the room together before the program starts.
Virtual and hybrid audiences are included, not tolerated. The demonstrations are designed to work through a camera, so remote attendees get fooled right along with the room.
The experience, step by step
- Discovery call: your audience, your theme, the outcome you want
- A short personalized pre-event video to build anticipation
- 40 to 60 minutes of shared, interactive moments tied to one message
- A post-event resource guide with the frameworks in writing
- A run-of-show call with your production team, so the day has no surprises
FAQ
What is an experiential keynote speaker?
A speaker whose keynote is built around live experiences the audience takes part in, so each idea is felt before it is explained. Johnny Wu uses interactive mentalism and magic to do it.
Will people be put on the spot?
Only volunteers who want to be, and they are always the heroes of the moment. Most of the experiences involve the whole room at once.
How big can the audience be?
From a leadership team of twenty to a ballroom of hundreds. The demonstrations are built to read from the back row and on screen. Rooms over 150 people use a screen and projector.
Can it be tailored to our theme?
Yes. Every booking starts with a discovery call and the talk is rewritten around your language and goals.
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Johnny Wu reads minds on stage to show leaders how their decisions are being shaped long before they think they are choosing.
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Check the date for your event.
Tell us the date and the room. You will have a tailored proposal within 24 hours.
You'll be surprised how fast you get a call.